About Us

The Enchanted Toy Store is a local, independent, family-run business. We opened in 2008 in Fullerton, California, and have recently moved to neighboring Placentia, California in June 2017. We believe quality toys, games and constructive activities are very important in a child's growth. Having trouble finding the right toy or gift? Let our experienced sales staff help you, or use our website "Toy Finder" to assist your selection.

A quality toy is a safe toy.  We select our products from among the highest quality manufacturers in the industry.  All of our toys have been tested as conforming to U.S. safety standards and most of our toys also carry certification to European safety standards.  Please ask us if you have any questions regarding product safety.

Many of our products also feature unique environmentally or socially-aware qualities - such as production from highly renewable woods, eco-friendly manufacturing and packaging or profit-sharing with important causes.  Some of these products include Green Toys, Hape, Faber Castell Pencils, Maple Landmark and Blue Orange Games. 

We also take conservation seriously in our store - we use recyclable and recycled-content gift-bagging supplies (free gift-bagging) and recycled-content paper for our behind-the-scenes office needs.

We want to be your destination toy store - let us know how we can serve you better!


To thank you for your patronage, we invite you to join our Customer Rewards program. Every $200 in purchases earns a $5 credit towards your next purchase (some restrictions apply*). No fees to join, no cards to carry, no junk mail, no spam and no phone calls. All internet orders are automatically enrolled in our rewards program.

 Web customers will be added to our email list (we do not share your information with anyone else) unless you indicate you do not wish to receive emails. You can subscribe/unsubscribe from our email list at any time by sending an email to us at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .



* Reward credits are earned based on the purchase price of the item, not including any sales tax or shipping charges. Earned credits are applied to the customer accounts 3 days after the qualifying purchase.